Utilizing a client-first philosophy, Profusion Financial Group serves each client with integrity and respect while providing expertise and guidance to clients for retirement planning. We pride ourselves on delivering unbiased, clear strategies through effective communication to help give clients confidence in their futures.
Our approach? No two clients are alike, and each one deserves the opportunity to evaluate where they want to be, and what they have successfully done to get there thus far.
Our goal is to help each client achieve and maintain financial independence throughout retirement by preserving, protecting and building their wealth. With more than 20 years of experience in the industry, we’re truly dedicated to their financial well-being.
We provide a complimentary, no-pressure appointment to review each client’s situation, and provide him or her with strategies to reach their goals in the most effective way possible. Another way to better serve our clients includes tactical partnerships with attorneys, CPA's and others with specific expertise. This allows us to provide a comprehensive suite of services.
Our approach? No two clients are alike, and each one deserves the opportunity to evaluate where they want to be, and what they have successfully done to get there thus far.
Our goal is to help each client achieve and maintain financial independence throughout retirement by preserving, protecting and building their wealth. With more than 20 years of experience in the industry, we’re truly dedicated to their financial well-being.
We provide a complimentary, no-pressure appointment to review each client’s situation, and provide him or her with strategies to reach their goals in the most effective way possible. Another way to better serve our clients includes tactical partnerships with attorneys, CPA's and others with specific expertise. This allows us to provide a comprehensive suite of services.
Owner/Founder/Advisor
Michael Hersman

Michael was pulled toward the financial and insurance industries because of his embedded desire to help others. He’s witnessed firsthand what can happen without proper planning, and finds satisfaction helping clients to not only protect their goals, but assist them in exceeding them, as well as their expectations of him.
Since 2000, Michael has welcomed the opportunity to help clients gain better positioning with their retirement planning. He is thorough in getting to know where each client is, where they want to go, and what they have done so far, so he can identify areas of improvement to get them there more efficiently.
Ultimately, he strives to provide the right strategies to his clients so when the time of need comes, he can step in and deliver what their implemented concepts outlined. Being a fiduciary, it’s imperative Michael works in the best interest of his clients providing them with the information on what options they have that best suit their needs most effectively—and he wouldn’t have it any other way.
He has also aligned himself with some of the best CPA's and attorneys that keep him tuned in to the industry products and changes that could impact his clients in positive ways.
Outside of work, you can find Michael spending time with his friends and family and participating in various sports year-round. He has two amazingly smart and talented sons, the oldest falling within the Autism spectrum, which has enhanced his understanding in the special needs financial planning areas.
Ohio-born and -raised, Michael attended Centerville High School and The Ohio State University. He holds certifications in life, health, disability, annuities, property and casualty insurance.
Since 2000, Michael has welcomed the opportunity to help clients gain better positioning with their retirement planning. He is thorough in getting to know where each client is, where they want to go, and what they have done so far, so he can identify areas of improvement to get them there more efficiently.
Ultimately, he strives to provide the right strategies to his clients so when the time of need comes, he can step in and deliver what their implemented concepts outlined. Being a fiduciary, it’s imperative Michael works in the best interest of his clients providing them with the information on what options they have that best suit their needs most effectively—and he wouldn’t have it any other way.
He has also aligned himself with some of the best CPA's and attorneys that keep him tuned in to the industry products and changes that could impact his clients in positive ways.
Outside of work, you can find Michael spending time with his friends and family and participating in various sports year-round. He has two amazingly smart and talented sons, the oldest falling within the Autism spectrum, which has enhanced his understanding in the special needs financial planning areas.
Ohio-born and -raised, Michael attended Centerville High School and The Ohio State University. He holds certifications in life, health, disability, annuities, property and casualty insurance.